London Fashion Week (click for official site) - currently held at Somerset House in the West End - opened yesterday (Friday Feb. 19th) by Sarah Brown, the UK prime minister’s wife. Mrs. Brown wore a printed dress by British designer Erdem, adorned with a belt made from a recycled fire-hose. Chairman of the British Fashion Council Harold Tillman paid trubute to Lee Alexander McQueen by declaring a minute’s silence at the official open ceremony. “I’m no doubt this will be a creative and inspiring fashion week and no doubt a reflective time with the sad passing of Lee McQueen,” said Mrs. Brown. A memorial wall was erected in the catwalk tent for fashion press and buyers to leave messages for the much-admired and sorely missed designer. McQueen was found dead in his Mayfair flat more than a week ago. French retail group PPR which controls the McQueen label had announced that the brand will continue in memory of the designer. LFW is featuring 68 catwalk shows and more than 200 labels in the accompanying exhibition. While a number of brands are doing presentations, some 40 of them are live streaming their shows, including Burberry. It was McQueen who pioneered this new format, when he streamed live his Spring/Summer 2010 collection in Paris last October. LFW is set to generate more than £100 million in orders and £60 million worth of media coverage globally. Some 5000 buyers and members of the press are expected, including Anna Wintour, editor-in-chief of American Vogue, star of The September Issue, the movie.
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→Sarah Brown and Harold Tillman opened London Fashion Week with Tribute to McQueen
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→https://fashiondesignforgirl.blogspot.com/2010/02/sarah-brown-and-harold-tillman-opened.html
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